Marketing

A team of three Emory students has advanced in the L’Oréal Brandstorm 2016, a marketing-based competition for students to offer their creative marketing ideas to one of L’Oréal’s international brands, La Roche-Posay, a makeup and skincare cosmetics line, which is ...

Atlanta, sporting the nickname “Hotlanta,” earns some notoriety for its often blazing heat during the summer. But Southwest Airlines wants you to remember it by a different name: “Heartlanta.” Southwest, which recently completed its integration with AirTran Airways (a process ...